Top 10 Things to Test to Put Your Email on the Top 10 List!
To stick with the “10” theme for VR’s 10th Birthday this month, here are 10 things you can test in your email to make it better than ever. From Name: The most effective From Name is what your...
How Small Biz Can Think Big – Interview with VerticalResponse CEO, Janine Popick
As VerticalResponse celebrates its 10th birthday, my team thought it would be great to host a webinar and share some of our experience from a decade in business. Our Director of Retention & Conversion...
5 Ways to Help Your Customers Fall In Love with Your Business
Valentine’s Day. Some people love it, and others not so much. But regardless of how you feel on a personal level, it’s a great opportunity to use email marketing to let your customers know you...
Host Your Own Stellar Seminar
A couple of weeks ago Team VerticalResponse went on the road…all the way to the Marriott 2 blocks away! We had a wonderful attendance rate (95%) with some pretty amazing customers. We gave advice on...
Super Bowl Super Emails
The Super Bowl is one of the most highly anticipated events of the year. A ton of guacamole is consumed (8 million pounds in fact – not me though, I have a thing about avocados) along with 14,550 tons of...
5 Emails on My iPhone
We’ve written about the importance of “pre-header” text in your email campaigns before. This is the text that immediately comes after your subject line. Before mobile was SO prevalent in accessing...
Yep, Subject Lines Are Still Crucial to a Successful Email Marketing Campaign
I started looking at some of the subject lines in my inbox the other day. And although we may all think that we’ve written and read about subject lines ad nauseam, Lord knows I have, they are still VERY...
3 Ways Any Employee Can Be Your Best Salesperson
If you’re in business, chances are you’ve got salespeople, whether they’re on the phones or greeting people as they walk through your doors. But not all of your employees have the title...
Countdown of the Top 11 Most Popular VR Blog Posts of 2010
Another year is coming to a close. And in keeping with tradition, I decided to write another “top blog posts of the year” article. So if you missed them the first time around, this is your chance to get...
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