5 Tips to Building Affinity on Facebook
Are you looking for more engagement on your Facebook profile or page? Most people are going to answer that question with an emphatic YES! But you can’t just sit back and hope that engagement comes to you. With...
Clicking Send is Just the Beginning – Put Your Reporting to Work
Your email deadline is looming. You’ve written engaging content, found great images and used your VerticalResponse template to put it all together. Next, you send out your tests, your manager asks for a...
How to Get Inspired & Kick Writer’s Block to the Curb
How can you force inspiration and enticing copy to spill out onto a campaign or blog? With persistence and advice from the pros, which I've outlined below.
Social Responsibility: You Don’t Need to Be Big to Make a Difference
Any business, no matter how small you are, can do something for the community in an impactful way.
Got Interest in Pinterest? How to Pin Like a Pro
Our Training & Education Manager, Jill recently blogged about Pinterest and boy, did we get a response. In fact, it was our most popular blog post in the first quarter so we’re back to share a few...
The Customer Is Not Always Right
This article by VerticalResponse CEO and founder Janine Popick originally appeared on Inc.com. I know some of you who just read this headline are clutching your proverbial pearls, especially if you’re in the...
The Results Are in! Takeaways from VR Email Tests: Personalization Edition
Another quarter, another test! Here at VerticalResponse we’ve been keeping up with our email marketing testing (so have you, right?), so I thought I’d share some of our findings with you once again. The...
A Simple Question That Can Make or Break Your Business
This article by VerticalResponse CEO and founder Janine Popick originally appeared on American Express OPEN Forum. We all know that a big part of growing a business is to get current customers to help spread the...
3 Reasons to Make Time for Social Media
This article by VerticalResponse CEO and founder Janine Popick originally appeared on The Huffington Post. So you think you can’t add another feather to your quiver of things to do to make your business successful....
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