Social Media Partnerships Can Increase Awareness
One of the list building tactics that we have discussed on the blog before for your email marketing is to partner with another business and feature each other in your email newsletter. I saw this Facebook message...
Include a Link in Your Email for a Good Cause – It Feels Great!
I’ve written about Cause Marketing – Giving Profits to Charity and we’ve seen some great examples of how businesses are doing that for our friends in Haiti and Chile. But, I haven’t written...
An Inside Look at the Email Creation Upgrade
It’s been a few months in the making, and here we are on the cusp of launching our Email Creation Upgrade. We’re really excited on many counts: first of all, we have the huge improvements to our...
7 tips for Using Email to Promote Webinars
Karen Bannan from B2B Magazine posted this interview she had with me on how email can be effective to drive people to Webinars. Email marketing can be a smart way to help people learn more about your company or...
VerticalResponse for Google Apps: Now Available on the Google Apps Marketplace
I’m super excited to announce some really great news, VerticalResponse is one of the first software companies to be a part of the new Google Apps Marketplace with our new product VerticalResponse for Google...
Make a Referral Week – You Can Help Stimulate the Economy Today
I’ve talked about using Email Marketing to Stimulate the Economy, but our friend John Jantsch over at Duct Tape Marketing is taking it to the next level for the second year in a row! Make a Referral Week is...
Image Library Speed Increase
Last week we called in our Chief Architect, Nick Marden (he is the one pictured to the right). We needed him to speed up the Image Library so that we could make it easier to use for all of our customers. Nick had...
Upcoming US Holidays and Observances – Mark Your Email Marketing Calendars!
There’s always a holiday right around the corner, and whether it’s a national holiday or not, it could be a great reason to send an email marketing campaign. Here is a rundown of upcoming holidays here in the U.S....
How to Make Social Media and Email Work Together Q & A
Last week we hosted a webinar, How to Make Social Media & Email Work Together, which was part 7 of our Social Media Series. We had quite a few great questions from that webinar and we wanted to share them with...
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