Email Being Replaced by Social Networks? Not So Fast Wall St. Journal
The Wall Street Journal recently published the story, Why Email No Longer Rules. The writer, Jessica E. Vascellaro, talks a lot about the increasing number of people jumping on the social media bandwagon, and how...
Our Email Template Catalog Reaches 250 Templates
Here at VerticalResponse, we want to make email marketing as easy and effective as possible. That’s why we’ve created 30 new email templates to help you quickly create and send effective email marketing...
Have You Registered Misspellings Of Your Domain?
I’m taking an email marketing break to write about something different, your domains. Many businesses register .org, .biz, .gov, and they may even register their domains in other countries like Great Britain...
The Importance of Your From Label
I was perusing my inbox and saw a particular email that looked spammy to me. This one in particular was from “accountupdate”. Now, like you, I get a lot of email and I have a lot of...
Follow-Up Emails Can Save You Customer Service Costs
Our Vice President of Business Development Alan Keller, gave me a great idea for a blog post. He got an email from a company that he does business with that he thought would be a great idea for our readers....
Use Email Marketing to Get Reviews!
I received an email this week from CB2, a Crate and Barrel brand. It was interesting to me because they used an entire email marketing campaign to compel their recipients to give their products a review. If you...
A Customer Experience Worth Talking About
I recently visited a neighborhood business, the Brickhouse, a great little restaurant here in the Bay Area. As I looked around this fun joint, I instantly got a sense of the personality of the owners and what it is...
How To Use Video in Email Marketing Campaigns
I have talked about creating videos for your business and your website in the past but it’s more important than ever for you to take advantage of video marketing in your business, especially in these tough...
Have a Great Risk-Free Offer & Get Great Word of Mouth
Having an offer for your products or services that is truly risk-free might be just the ticket you need to really make a difference in your email marketing campaigns. To get a risk-free offer off the ground,...
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