Upcoming Holidays and Observances – Mark Your Email Marketing Calendars!
Here is a list of upcoming (mostly US) holidays and observances for your email marketing calendars to help you get ready for the season. And don’t forget, sales don’t always have to be for the...
Inc.com: CEOs Have More Clients Than Anyone
My latest article is up on Inc.com for my column Girl Power: Female CEOs. It’s entitled, CEOs Have More Clients Than Anyone. Take a look at the variety of clients a CEO has and how to try and make them happy....
11 Email Marketing Terms You Need to Know
As an email service provider we are constantly throwing around terms that sometimes our customers may or may not know. So I decided to pick 11 email marketing terms and give you the low down on what they mean....
Non-Profits: How You Can Use Twitter and Facebook
Non-profits, you have it tough when it comes to running your business. You’re always short on cash and people to do the work you need to do. That’s why we give non-profit organizations 10,000 free emails per...
Get a Higher Open & Click Rate with Pre-Header Links
Your recipients are getting your email marketing campaigns in various email readers and on mobile devices and many of them are making decisions on whether to read them in a split second. They look at who the email...
May Monthly Email List Building Ideas
In an attempt to give you 5 new ways to build your email marketing list each month, here are new ideas you can put to work for your business. 1. Street Fairs! – Summer weather is here! If you participate in...
Cinco de Mayo! Our 15 “Fives” from VerticalResponse for Marketing Your Biz
In honor of Cinco de Mayo, we’ve compiled a list of our marketing blog posts and free marketing guides that include the number 5. Take advantage of these 15 ways to add a little spice to your marketing with...
Social Media Partnerships Can Increase Awareness
One of the list building tactics that we have discussed on the blog before for your email marketing is to partner with another business and feature each other in your email newsletter. I saw this Facebook message...
Include a Link in Your Email for a Good Cause – It Feels Great!
I’ve written about Cause Marketing – Giving Profits to Charity and we’ve seen some great examples of how businesses are doing that for our friends in Haiti and Chile. But, I haven’t written...
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