Email Marketing Spam Words to Avoid
Columnist Randy Martinsen recently put together a list of email marketing spam trigger words to avoid. Are you using any of these?
Where Your Emails Are Getting Opened May Surprise You
We know people read email on their mobile phones, but how many do this? Where your emails are getting opened just might surprise you.
Email Coupons – All Hype or the Real Deal?
Sometimes we read our email and think, “Wow! There are a ton of email coupons out there, but do they really work?” Here are 3 ways coupons can boost your biz.
Like Email? So Do Brand Advocates [Infographic]
Like email? So do Brand Advocates. More advocates make recommendations through email than social media.
Tablet and Smartphone Owners Love Email! [Infographic]
Tablet and Smartphone owners read email on their devices, remember to design your emails for those smaller screens!
LinkedIn Groups: Excellent Source for Content Marketing
Get super-great content for your industry by joining Linkedin Groups. Then watch your email inbox daily for great content marketing ideas.
Non-Profit Year-End Fundraising – How to Use Email to Get Donations
At VerticalResponse, we’re inspired by the work non-profits do and even have a non-profit email program to help! This time of year we’re excited to see so many non-profits getting creative in their use...
Nailed Your Copy? Think Again.
My team and I produce a lot of content for VerticalResponse. In doing so, I also edit a ton of copy. Sometimes after reading the same content for what seems like the millionth time, I have a “Eureka!”...
How to Create a Successful Email from Head-to-Toe
Ever wonder what makes an email look great and work successfully? You probably have, we get this question a lot. To help answer that question we’re going to go through an email from head-to-toe and point out...