What Motivates People to “Like” or “Unlike” Brands on Facebook
Have you ever noticed how seriously people take their ‘friendships’ on Facebook? Deleting, “unfriending,” or “unliking” someone (or some business) can be taken as a serious blow. And, as little as we’d...
See What Customers Are Saying About Your Biz on Social
Ever wonder what people really think of your company, product or service? Do they recommend your products to friends? Retweet...
Holiday Promos That’ll Get Your Registers Ringing
According to the National Retail Federation’s (NRF) holiday consumer spending survey conducted by BIGinsight, over $1 billion will be spent in a single day on Cyber Monday. And, nearly $586 billion will be spent...
Facebook Wants to Give You Stuff! Will You Let Them?
May 18, 2012 was the day that changed Facebook forever. Their Initial Public Offering (IPO) was the day that Facebook had to start thinking more about making money rather than just innovating. But, not all is lost...
4 Tips to Get a Head Start on Your Holiday Marketing
It’s already November and there are probably a lot of things running through your mind: turkey, sales, holidays, cranberries, and maybe even coming up with a holiday marketing plan for your business. Does it...
Remarketing 101 – The Basics You Should Know
Did you know that over 95% of users leave websites without converting? Ninety-five percent?! It’s hard enough getting customers just to visit your web site, so using creative tactics to keep visitors engaged is...
Small Business Saturday® is November 24 – Are You Ready?
Small Business Saturday® is just around the corner and we’ve got tips to help you think big about this awesome day dedicated to shopping small. What is it exactly? Small Business Saturday® is a day where...
How to Decipher the Online Display Advertising Landscape
Online display advertising can be highly effective for branding and targeting customers. According to Wikipedia, “display advertisers use cookie and browser history to determine demographics and interests of...
What Makes Customers Tick
Having a frank discussion about what works, what doesn't and what your customers want from you is key to a successful business.