What Small Businesses Can Learn From the Missoni for Target Mayhem
Ok, I admit it. I’m one of the crazy people that got sucked into the Missoni for Target mayhem that ensued last week. I saw the ads and couldn’t resist the temptation to score some high fashion at...
Email Etiquette Dos and Don’ts
When I was growing up my dad would pull out Emily Post’s Etiquette for serious dinner table discussions – like proper manners for formal dinners, introductions, greetings, clothes, thank you notes,...
How Much is TMI on Your Website?
The following post is the latest installment by Janine Popick for the Inc. com Girl Power: Female CEOs blog. Yep, I did the unthinkable. I put my e-mail address on my company’s website. Most people say...
One Template, Five Different Emails
We’ve all had those days, 100 things to do and an email to get out, too. You look through our 700+ predesigned templates and not one looks right. What to do? The templates are a starting point for your email,...
iMedia Connection: Why Free Trials Can Pay for Themselves
I recently guest blogged for iMedia Connection, and wrote a post called “Why Free Trials Can Pay for Themselves.” If you’re serious about your business, the idea to give away your product or...
Why Storytelling is Important + Other Lessons from Content Marketing World
Last week I had the good fortune of attending Content Marketing World in Cleveland, OH. Not only was I surprised and delighted by the city itself, but I was blown away by the excitement, enthusiasm and knowledge of...
5 Steps to Measure Your PR Efforts
Five simple steps to track and measure how much bang you’re getting from your PR bucks.
30 Easy Events for Your Business
With the recent launch of VerticalResponse Event Marketing, I want to share a list of possible events for businesses of any kind. Here are 30 ideas to get you started: Loyal Customer Parties Award Ceremonies and...
Inc.com: Cause Marketing: Do a Good Deed to Get a Good Deed
I have a new article up on Inc.com for my column Girl Power: Female CEOs. It’s called, Cause Marketing: Do a Good Deed to Get a Good Deed. Here’s an excerpt: Everybody loves to do good. Here are four...
Features
Pricing
Partner
Blog
Support
More
Terms of Services
Privacy Policy