Graymail and What It Means for Email Marketing
Have you heard about Hotmail's new tools to combat "graymail"? Learn what it's all about and how you can use Hotmail's anti-graymail features to your advantage.
Exhibiting at CES 2012? What Every Small Biz Needs to Know
What happens in Vegas, stays in Vegas. Thankfully, that saying doesn’t apply to CES, where everything that goes down gets instantly broadcast across the Internet. The Super Bowl of tech is set to open its...
Inc.com: Anyone In Your Company Can Have a Great Idea – Harness It!
When was the last time an employee suggested an awesome business-building idea? If you can't remember, it might be time to inspire some creative thinking from all corners of your company.
Keep ’em Coming Back for More with Loyalty Programs
I received something in my mailbox recently that absolutely thrilled me. I reached gold card status at Starbucks and my new card arrived! If you didn’t know, Starbucks lets you register any gift card, and...
Holiday Wrap Up 2011
With the last minute retail frenzy in full swing, the weekend of Christmas and Hanukkah shaped up to be an action-packed one in inboxes stretching from South Florida all the way to the North Pole! According to our...
3 Emails To Send Before 2012 Arrives
Just because 2011 is rolling to a close doesn’t mean you should sit back and pop the cork on thatbottle of bubbly – yet! Consider sending one or more of these three emails below before the ball drops...
How Lamps Plus Turns Off Their Customers
Our director of MarComm, Alf, recently purchased a new lamp from his local Lamps Plus store. At checkout, they asked him if he would like to get an email confirmation when the lamp arrived at the store, so he would...
Big News! VerticalResponse Acquires Roost™ Social Media Marketing Platform
I’m super excited to let you in on some great news; VerticalResponse is adding a leading social media marketing platform to our list of powerful tools enabling you to engage with customers instantly; Roost by...
iMedia Connection: How to Win Back Old Customers via Email
Here at VerticalResponse, we've seen businesses who have "won back" as much as 2 percent of their customers with the right segmentation, messaging and offer. I've rounded up five easy tips that you can use right...